Choosing the right domain name is crucial for your online success. Domain names can contain up to 67 characters and you can only use letters, numbers and dashes (symbols and spaces are not allowed).

The following tips will help you to choose your domain name.

1 – Keep It Simple the name should be:

Short – The shorter the domain name, the easier it is to remember and type.

Easy to spell – You don’t want your target audience will make mistakes when writing down your domain name.

Easy to say – Think on situations that you need to say your domain name over the phone, on voice ads or any other media.

Easy to remember  - You want that your target audience will be able to remember your site name easily.

2 – Use your best “keyword” on the domain name

a - The search engines (Google, Yahoo, Bing…) give high relevance to sites with top keywords in the domain name.

b - It will also give you higher quality score in Google adwords PPC (as far as your quality score is higher you will pay less for each click)

3 – It’s recommended to use .com because the following reasons:
Search engines give higher relevance for .com names over any other extension like: .net .biz…
It is the first extension that most people try when searching for a Website.

4 – Don’t use someone else’s trademark.
You don’t want to invest your money and time to build web site and get notification to remove it
ASAP because you our using someone else’s trademark…

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